
Inspiration painting: acyrlic

Spray paint with marker from stencil on t-shirt

tie dye effect with spray paint and stencil + marker

Spray paint and marker
For my thesis I want to incorporate several ideas that I enjoy and tie them altogether with a common thread. Although my major is graphic design, I have always wanted to work relating to fashion. By this, I mean fashion for the everyday, not runway or couture. I have several ideas that to me are all very personal and really like certain aspects of each. The issue for me will be to bring them all together, however I have a strong sense of what it is I would like to do.
First of all, I am a graphic design major and carry design through all of my work. I would like to brand myself as a company. In doing so, I would have hangtags for clothing, business cards, letterheads, etc. I would do this as if I were branding myself as a company. (Not in the business sense, but to add density to my designs and make them feel more cohesive.)
I have a strong interest in casual clothing. Boiling this down even more so, I enjoy tee shirt design, certain companies and their dynamic. I would like to incorporate this part into my thesis, having tee shirts be my canvas if you will. I would theoretically have several editions of shirts as if it were my own line.
I also have a strong interest in street art and the world that encapsulates it. I would like to emerge this “line” into this area. I would highlight specific aspects of street art, such as the randomness of line, the bright colors, and the specific narrative that is unknown to the viewer. I like the fact that in street art, the viewer usually does not know the artist, nor does he or she know the concept behind it and therefore can make one up on their own. Included in this, I like the culture of people who view art in a different means of going to a gallery to see it, or seeing it hanging on the wall. Street art and urban art can be seen on buildings, on billboards, through graffiti, and through personal style.
Moving along with personal style, I feel that many people in my generation have shaped clothing as part of their personality as well. Many use clothing as a canvas to express themselves more than ever before. To first clear the air, I do not mean this in anyway of being judgmental, any part of putting people in classes, etc. but purely in a fun light-hearted way. You can most definitely see a one’s personality shine through in their clothing and whom they are presenting themselves as. I find this very interesting. Another part of personal style I enjoy is the accessories and boiling this down more, many have a strong attachment to sneakers. In urban culture, Nike’s are very prominent and seen on most. This is yet another aspect of personal style that categorizes you as a specific person. Many who are collectors of Nike’s and sneakers in general fall into this category.
In regards to fashion, I enjoy the fact that you can make yourself a canvas and make your clothing and how you put it together artwork. To me, this is very interesting. I find it even more interesting that you see people’s personality shine through in most cases. For most people my generation, we have a strong attachment to clothing and shopping. Now even guys like to shop, which was not
seen as much years ago. Everyone likes to present themselves as their own branding and ideas.
In clothing, logos are usually placed on brands somewhere visible. This just like any other industry separates one from the other. This separates a Ford emblem from a Nissan emblem etc. Logos are seen everywhere around us, and are in most cases forced down our throats. Nonetheless, I still find logos very interesting. Being a design major I have a love for logos, and I think a good logo can make a person look at one company over the other based purely on its looks before looking deeper into any subject. This is like how you present yourself with your clothing before you even speak to someone, a brand shows what the company is about before you even know what is makes, sells, represents, etc. In this connection, we present ourselves as a brand.
I grew up in Brielle, NJ, which is a very small beach town in central NJ. Growing up here I was always around nautical elements. My family has a boat, and my brother went to a maritime college. We have always gone to see battleships, destroyers, aircraft carriers, etc. My family has always had interests in maritime-based things and it seems to follow me in my artwork. I would like to incorporate this aspect of my life into my work and show my interest of this subject.
I think I am a creative person and would like to show this through pieces on my work. I would like to brand a clothing line that incorporates the urban and beach lifestyle along with elements of maritime subjects mixed with urban subjects. I am in some cases juxtaposing the two opposite ends of the spectrum but bringing them together as a cohesive whole. There would be elements of design with logos incorporated in as well as design of the branding and products.
My issues will be to take many broad subjects and boil them down to make them all cohesive as one. I have always wanted to work in fashion and so doing a tee shirt line seems very fitting. When speaking with other teachers they tell me that I am jumping ahead but I know this is what I want to do regardless of the parts in between.
There are several companies I enjoy greatly. For example, the company RVCA started off small, and due to its originality, it has grown to a large empire. This company features something called ANP or artists network program, which highlights actual artists who paint, draw, etc and exhibit their works, and feature them on tee shirt designs. Another is Obey, which was started by Shepard Fairey who has become famous due to his guerilla form of tagging his Andre the Giant logo. He grew from something small into something large, and is now very well known especially for his iconic depiction of Obama.
I think companies such as these that art very art driven can go far in fashion. To mix art with clothing and make it wearable art is something I really want to bring into my thesis process and final project. I want to show that art doesn’t always have to be seen in a frame or even in a gallery for that much. Art and fashion go hand in hand and tee shirts are just a different form of a canvas.